Clay Introduction

Clay Introduction. Clay is a prospecting tool that simplifies and automates the process of finding targeted leads. It brings together over 50 data sources to instantly build highly targeted lead lists. With Clay, users can access a wide range of data, such as company executives, department headcount growth, product lists, social media profiles, company summaries, job openings, and more.

Clay Website screenshot

What is Clay?

Clay is an innovative prospecting tool designed to streamline and automate the lead generation process. It aggregates data from over 50 sources, enabling users to create highly targeted lead lists quickly. With Clay, users can access detailed information such as executive contacts, company growth metrics, product inventories, social media profiles, company overviews, job listings, and more.

How to Use Clay

Getting started with Clay is easy: sign up for an account and log in. From there, connect to over 50 data sources and select the specific information you need for your lead lists. Clay integrates seamlessly with numerous CRM platforms, allowing you to synchronize with your existing systems. Additionally, the Clay Chrome extension enables you to scrape leads from any website. Clay also offers AI-generated email templates and personalized campaigns to enhance your outreach efforts, along with automated features for company research, lead enrichment, job change tracking, email acquisition, tech stack searches, and more.