FAQ from QuantPlus - AI Driven Creative Insights for Advertising
What is QuantPlus - AI Driven Creative Insights for Advertising?
QuantPlus is an AI-powered platform providing creative insights for advertising. It analyzes past ad creatives in specific sectors and countries using AI, helping teams make data-informed design choices focused on results. By examining the performance of creative elements, QuantPlus assists marketers and creative teams in optimizing their ad campaigns for improved ROI. It utilizes an extensive competitor data set to reveal high-performance ad elements across various industries and regions.
How to use QuantPlus - AI Driven Creative Insights for Advertising?
Begin using QuantPlus by selecting your industry and country to access a sample report. This report offers insights into the best-performing ad elements specific to your sector and region, such as calls to action, phrase combinations, imagery, content objects, colors, keywords, element types, prominence, category types, and gender distribution. These insights help in crafting optimized ads with higher conversion potential. QuantPlus provides a pre-launch optimization method, enabling you to make informed creative decisions from the outset of your campaign, leading to ROI gains of up to 300%. Incorporate the proven creative elements highlighted by QuantPlus into your ad designs for optimal outcomes.
Who can benefit from using QuantPlus Creative Insights?
QuantPlus Creative Insights benefits anyone involved in domestic or international creative generation. Marketers can use the insights to reduce risk and enhance ROI in their ad campaigns. Creative teams can leverage the data during the design phase to guide creative development.
Will all creative begin to look the same if everyone starts using these insights?
No. Each creative insights report is based on extensive data sets that are updated annually. This ensures that market trends and creative performance evolve over time, maintaining the uniqueness of ads designed using QuantPlus insights and keeping them aligned with current market dynamics.
How do I use the insights from QuantPlus in my ad campaigns?
QuantPlus insights are designed to complement your existing creative workflow. Use the data as a starting point, validate stronger creative positions, integrate core marketing messages with new elements, and balance them with your brand's aesthetic. You can selectively apply the insights that best align with your brand and campaign goals.
Have other clients successfully used QuantPlus creative insights in real ad campaigns?
Yes, numerous clients have achieved significant ROI improvements ranging from 33% to 300% by integrating QuantPlus insights into their ad campaign designs. The more creatively clients use the insights, the better the ROI outcomes. Case studies with visuals and client testimonials are available to demonstrate the successful application of QuantPlus creative insights.
Can I see a sample of the Creative Insights from QuantPlus?
Yes, you can request a sample report from QuantPlus to gain a clearer understanding of the insights provided for your industry and country.